A magnificent spike in sale of vehicles, primarily in developing countries, is perceived to bode well for the growth of automotive tire market. Striking fad for SUVs and crossover vehicles on the backdrop of altering customer preferences for stylish and sporty vehicles is further propelling the automotive tire market. The integration of tire pressure monitoring systems (TPMS) is considered as one of the prominent novelties that is set to transform the upcoming scenario of automotive tire market.
Promising strategic collaborations are further fortifying the landscape of automotive tire market for value up gradation and position enhancement. For instance- The collaboration of Goodyear Tire & Rubber Co. with Bridgestone Americas Inc. is considered as one of the biggest largest tire distribution joint ventures in the automotive tire market. As per the report of automotive tire market published by Fact.MR, the market valued at US$ 266,408 Mn in 2017 and is predicted to value around US$ 342,209 Mn by 2022 end.
Another key aspect drawn from the research study on automotive tire market is the effect of e-commerce platforms on the market topography and sales. The prosperity of e-commerce in automotive tire market is encouraging the customers in to choose from a myriad of options available on the aisle, making it a highly lucrative sales channel. Also, the transition from conventional tires to green trees in line with the sustainability norms is further foreseen to aggrandize growth of automotive tire market. Also, the promising advent of ultra-fuel efficient tires armed with ingenious tread pattern designs is considered to be an optimistic aspect for automotive tire market.
OEM is Picking up the Friction When Compared to Aftermarket in Automotive Tire Market
OEM channels are foreseen to create a striking incremental opportunity and might possibly overpower the aftermarket channel in the automotive tire market. Among all the regions gauged with regard to automotive tire market, APEJ stands out as a lucrative region in with immense potential in the OEM channel, thereby creating new opportunities for manufacturers in automotive tire market to cash in. The manufacturers in the automotive tire market can count on this region based on this attractiveness and direct their investment plans accordingly. The sales of automotive tire market across aftermarket channels is foreseen to witness a swift upturn and get heavily influenced by diverse customization needs arousing in the automotive tire market.
Reinventing the Tires is Revitalizing Product Landscape in Automotive Tire Market
Technological advancements have been playing a pivotal role in diversifying automotive tire market for the better. The integration of technology has been slated as one of the eminent factors influencing purchase decisions of customers in automotive tire market. The manufacturers operating in automotive tire market are gearing up to provide the best of innovations in their products. For instance- the use of radial tires had become immensely popular in the U.S. and are still widely adopted. With a multitude of benefits such as flexible sidewalls and reduced fuel consumption, the demand for radial tires in the U.S. is not likely to witness a drastic fall anytime soon, propelling growth of automotive tire market. Moreover, the integration of ‘Contact Area Information Sensing (CIAS)’, which is attaching a sensor on the inner wall of the tire for monitoring interaction of the tire with road’s surface, is considered as one of the prominent innovations in automotive tire market. In addition to this, self-inflating tires are one of the widely-accepted types in the automotive tire market, which make use of sensors to measure tire pressure.
Competitive Landscape
The report on automotive tire market includes an end-to-end analysis of various key players indulged in the operations related to automotive tires. Some of the major players listed in the automotive tire market report include Bridgestone Corporation, Continental AG, Michelin North America Inc., The Goodyear Tyre & Rubber Company, Sumitomo Rubber Industries Ltd., The Yokohama Rubber Co., Ltd., Pirelli & C. S.p.A, Madras Rubber Factory Limited, Apollo Tyres Ltd, and Cheng Shin Rubber Industry Co.
